Vantage Own Label

If there's one thing that major retail chains do superbly it's ensuring that there is clearly identifiable branding. Own brands are a major part of their success. You only have to look at the growth of own label supermarket products to see where the big opportunity is.

With this is mind, the Vantage range of own label products is a powerful weapon in the battle for retail recognition. Our products are perfectly positioned to take advantage of the growth in the own label market.

Customers need an alternative to brands, therefore pharmacies need to stock alternative product ranges. The benefit of Vantage own label is that our range offers the products your customers want under one brand - stock Vantage own label and you will only need one range of tertiary products.

By offering customers a range of easily identifiable products that are comparable to leading brands, but at a much lower price, you're sending out a powerful message - that your pharmacy is a strong, vibrant supplier of products that the customer needs, at prices that they're happy to pay.

Government intervention has increased the number of POM to P switches and we ensure that our range reflects this with new product lines. Vantage own label products are becoming increasingly popular because of the exceptional value they represent., offering:

• Quality alternatives to branded products
• The perfect combination of profitability, quality and consistency
• Excellent value for money

For more information please email us: vantageownlabel@aah.co.uk